More than just the logo, the TTUHSC El Paso brand is the life-changing experiences we deliver each day, shaped by our mission and guided by our values. Our logo serves as a symbol of that brand and is a visual representation of who we are as an institution and our position as a recognizable leader in health care education, research and practice.

The updated TTUHSC El Paso identity system is designed to solidify our brand across each of our four schools and throughout the departments and organizations within. Using this simplified and consistent approach, we can present to our constituencies more clearly our image, impact, message and voice.